
Kiribé Editor
July 12, 2026
2 min read
Broadcast late-night has been declared over for the last decade — but the audience just relocated to a format the networks refuse to compete in.
The obituaries for late-night television have been running for about twenty years, and they keep being wrong for the same reason: the audience did not stop watching, it stopped watching on the networks' schedule. The format itself is thriving — as YouTube clips, as podcast spinoffs, as vertical Instagram edits — and the total audience for the genre is arguably larger than it has ever been. What has collapsed is the linear window, not the appetite.
The audience for a Colbert monologue on CBS at eleven thirty-five p.m. is a small fraction of the audience for the same monologue on YouTube by nine the next morning. The show has known this for years and structured its production around it: the monologue is edited to be watchable at any length, the desk pieces are sized to be sharable as standalone clips, and the guest interviews are cut so a single answer can be its own three-minute video. The show is designed for the second window as much as the first.
Compare this to the way John Mulaney and Ziwe have quietly built formats that are effectively late-night television released as standalone specials — no live audience, no monologue, no set of tropes borrowed from Carson. The genre is evolving; it is just evolving outside of the network schedule. The best current example is Everybody's Live with John Mulaney, which is a Peak-Letterman anti-talk-show unafraid to be occasionally boring, occasionally sublime, and always structurally strange.
The counter case is that the economics have permanently deteriorated — that advertising money has moved to the platforms and the networks cannot fund the format at the scale that made it culturally central. This is true, and it is the reason CBS's Late Show ended and NBC's late-night footprint keeps shrinking. But the format itself has survived because the audience wants it, and because a Colbert or a Meyers can hold a national conversation in a way podcast interviews still, mostly, cannot.
What the networks refuse to accept is that late-night should be produced primarily for the online window and only incidentally for broadcast. That is the direction the audience has gone, and the shows that have understood it — Meyers' A Closer Look segments, Colbert's monologues — are the ones still growing. Whoever commissions the next generation of late-night should treat linear as a nostalgic add-on. It is where the audience already is.
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Kiribé Editor
Editorial Desk
Published by the Kiribé editorial desk, covering culture, cinema, and the intersection of art and society across the African continent and beyond.
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